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slogan

1 of 1noun
/ˈsloʊɡən/
Forms:slogans
1

a short memorable phrase that is used in advertising to draw people's attention toward something

A slogan is a short, catchy phrase used by a company or organization to convey its message, promote a product or service, or reinforce its brand identity. Slogans are designed to be memorable, often with a simple, persuasive message that resonates with the target audience. They are typically used in advertising, marketing campaigns, and branding materials to create emotional connections with consumers and leave a lasting impression. A good slogan helps to differentiate a brand from its competitors and communicate its core values or benefits.

  • The company's slogan "Just Do It" became synonymous with their brand, inspiring millions of athletes worldwide.
  • The politician's slogan focused on hope and change, aiming to rally voters for the upcoming election.
  • The marketing team spent weeks brainstorming the perfect slogan to capture the essence of their new product.
  • Every time the commercial aired, the catchy slogan stuck in viewers' minds, prompting them to visit the website.
  • The environmental group's slogan "Save the Earth, One Step at a Time" resonated deeply with the public during their campaign.