Persuasion

a type of system that rewards individuals for some of their actions and punishes or threatens them for some of their other actions

The company implemented a carrot-and-stick approach to boost employee performance by offering bonuses for meeting targets and issuing warnings for underperformance.

to make effort to convince an individual to do something for one by offering a reward for their action

The manager offered the salesman a carrot in the form of a bonus if he could close the deal.

to make someone excited about doing something by promising them a reward

The company dangled a carrot in front of its employees by offering them a promotion if they met certain sales targets.

to speak in a clear and reasonable manner

Please, talk sense!Your argument doesn't hold up under scrutiny.

a person who is good at using words to convince or trick others into doing what they want

The salesman was a fast talker who persuaded the old lady to buy a new washing machine.

to force or persuade someone to do something they are unwilling to do

I didn't want to go to the party, but my friends really twisted my arm until I agreed to join them.

to compel someone to accept one’s ideas and beliefs, especially in an annoying way

If I don't agree with that five-year deadline, you start thrusting it down my throat.