dark advertising
复数形式
dark advertisings
1
黑暗广告, 隐形定向广告
the practice of targeting specific audiences with personalized ads or content that is not visible to the general public
Dark advertising refers to online ads that are targeted to specific users but are not visible to the general public. These ads are often shown to select individuals or groups based on factors like demographics, behavior, or interests. The term "dark" refers to the fact that the ads are hidden from public view, making them exclusive to the targeted audience. Dark advertising is commonly used on social media platforms, where advertisers can run highly targeted campaigns without the ads being displayed to everyone. It allows for more personalized marketing, but the ads remain invisible to other users who are not part of the targeted group.
- A political campaign might use dark advertising to target specific demographics with tailored messages, without revealing those ads to the opponent or the general public.
政治竞选可能会使用暗广告来针对特定人群发送定制信息,而不向对手或公众透露这些广告。
- A company testing a new product may use dark advertising to target a select group of potential customers for feedback before launching the product publicly.
一家测试新产品的公司可能会使用黑暗广告来针对选定的潜在客户群体获取反馈,然后再公开推出产品。
- An e-commerce website might use dark advertising to re-target users who abandoned their shopping carts with personalized offers, without showing those ads to other website visitors.
一个电子商务网站可能会使用暗广告来重新定位那些放弃购物车的用户,提供个性化优惠,而不向其他网站访问者展示这些广告。
- A subscription-based service may use dark advertising to promote special discounts to existing customers, without making those promotions visible to non-subscribers.
基于订阅的服务可能会使用暗广告向现有客户推广特别折扣,而不让非订阅者看到这些促销活动。
- A financial institution may use dark advertising to reach high-net-worth individuals with personalized investment opportunities, without disclosing those opportunities to the general public.
金融机构可能会使用暗广告来向高净值个人提供个性化的投资机会,而不向公众披露这些机会。